17 years later: Web Site Visitor's Bill of Rights

In 2000, the folks at Giga Information Group (now part of Forrester Research) published this document, mostly as a PR stunt, but also to foster better information design on Web sites. Seventeen years later, this list still has the power to shame Web site owners who still make it hard to figure out who they are and what they do or even how to have a conversation with them. 

In fact, before posting this list, I checked over my own site and made a couple of tweaks to be in compliance.

The Web Site Visitor's Bill of Rights

While all Web sites are not created equal, every Web site visitor deserves an acceptable measure of usability, functionality and privacy. In order to form a better user experience, we, the web users, analysts and advisers of Giga Information Group, do ordain and establish the following unalienable set of Rights for web site visitors:

The Right to Accessible, Basic Company Information
Visitors have a right to: